In today's fast paced world, it has become very important to stay updated and keep everyone informed and aware of your company and its services. It is about how well and how regularly you capture prospects attention. Internet marketing has grown and have prospered the business immensely. Use of social networks cannot be denied or overlooked however we still have some business that do not believe in the use of internet platform and find it infact complicating things up. The coverage and to the extent it can reach out to the masses has created a big platform for all companies in competition. The internet allows you to sell products a d services at a pace and location you never thought of without actually meeting the people. The different school of thoughts exist because of different learning, experience and expectations of the people in the society . While we understand use of social network in business is how a big thing to do we cannot hide ourselves from the challenges or issues it pose.
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Advantages of social network on business
Well priced:Every time we think of a successful business we know it means less cost and more profits . The expense to conduct the business operations should be lesser when compared to the profits we will make. Internet provides us with the opportunity to experience low price advertising and promotion ways as compared to other mediums. It's just the internet one needs and tehh can have access to a broad array of markets
Today everyone has access to internet in towns and metro and also have quick hands on the usage of the mobile phones. With such easy operations people just need few clicks with internet connectivity and they can sell and purchase stuff. Business can use this platform to gain their hold on so many viewers.
Social media has been gaining popularity amongst all age groups as well as across the borders. With media houses only being able to reach selective masses due to less popularity and also with limited location boundaries, the social media such as Facebook , Twitter instagram has broader and deeper reach to catch hold of the audience and leave an impact on them.
Social media such as Facebook and Twitter handle also allow for a mechanism of continuous feedback and brand building through the inputs they seek from the customers. They build up the information and if used in a way it can turn around things.
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Disadvantages of Using Social Media in Business
Open platform:Social media works on the principle of public views and open space. Anyone can post anything on public spaces. There will be positive comments but also some negative comments too which might not have come from your actual consumers but can be a way to tarnish company's image.
To be able to make and maintain an effective social media presence the companies have to put in a lot of efforts and time. Companies with limited resources may not be able to do so as a social media platform needs continuous monitoring and trend checking as social media users are dynamic in nature.
Besides the use of social platform will also demand lot of cyber security and understanding of cyber laws. To be able to create essay writing assignments on advantages and disadvantages of using social network in business students can reach out to the experts for Business assignment help online at BookMyEssay per the convenience as we operate 24/7.
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